Advantages of Listing Self-Issued Tokens on P2P Platforms for Online Shopping Malls and Games Supporting Cryptocurrency Payments
For Businesses
- Reduced Payment Costs: Cryptocurrency payments have significantly lower fees than traditional payment methods. This means businesses can save costs and increase profits.
- Global Market Entry: Cryptocurrencies have no restrictions on cross-border transactions, helping businesses enter the global market.
- Customer Acquisition and Retention: Businesses can use marketing strategies such as offering rewards or discounts to customers who hold their own tokens to help acquire and retain customers.
- Increased Brand Awareness: The cryptocurrency market is growing rapidly, and issuing your own token can help increase brand awareness for your business.
- Fundraising: Businesses can raise funds through Initial Coin Offering (ICO) by issuing tokens.
For Customers
- Convenient Payment: Cryptocurrency payments are quick and easy to make.
- Security: Cryptocurrencies are based on blockchain technology and offer high security.
- Anonymity: Cryptocurrencies provide anonymity, which helps protect personal information.
- Rewards and Discounts: By holding the business’s own token, customers can receive various rewards and discounts.
- Investment Opportunities: Customers can purchase tokens for investment purposes, expecting an increase in token value.
Issuing self-issued tokens and listing them on P2P platforms can offer benefits for both businesses and customers in online shopping malls and games that support cryptocurrency payments. However, it is important to approach cautiously considering the volatility of the cryptocurrency market and regulatory uncertainty.